A New Vision
USU, like many universities around the world, is feeling increased pressure to do more for their students while it grapples with finite time, money and human capital. Despite the compounding challenges, USU’s approach and thoughtful socialization has established a new vision of what’s possible when higher ed leverages data science. And as a result, USU’s success unlocked $1.5M in ROI.
From Insight to Action
In just one example of how USU uncovered a new opportunity to support students, they found that early registration was a core predictor of student success—and unexpectedly—even more so than students’ high school GPAs. This valuable insight galvanized the executive steering committee to launch a comprehensive institution-wide initiative for motivating students to register early.
Over one hundred staffers united to create an awareness campaign that sparked a surge of constructive early student/advisor meetings. When registration opened, students knew what they were going to do and how to work with their advisors to make their newly-defined path a reality.
Uncovering an Unseen Equity Gap
Later when analytics revealed an equity gap, USU was ready to take action. Across the university, USU saw that their “at-promise” students had persistent vulnerability. And, in practice, these students were also being served less often because they were not raising their hand for help or setting appointments with advisors.
With this specific challenge, USU’s leadership and advisors rose to the challenge. The result?
In Just One Advising Campaign, USU Achieved: